LICA Wear comes to Montreal: a proudly local collaboration with Maison LPRN

Summary
LICA Wear is taking another important step: our seamless underwear is now available at Maison LPRN, an iconic Montreal boutique. This partnership marks our first official retail location in the city and fills us with pride.

A first point of sale in Montreal: a key step for LICA Wear

Since our beginnings, we've dreamed of seeing LICA underwear on the shelves of an iconic Montreal boutique. This dream is becoming a reality thanks to Maison LPRN. Located in the heart of the city, this boutique is renowned for its exquisite selection of clothing and accessories that combine elegance, comfort, and creativity.

By being present in this essential place, we finally offer our Montreal customers the opportunity to discover and try our tanga and Brazilian models, available in our two timeless colors: Noble Black and SecondSkin beige.

Discover the LPRN House

An iconic boutique in the heart of Montreal

Maison LPRN isn't just a boutique: it's a true fashion destination. Its reputation is built on its ability to offer local and international brands that stand out for their originality and quality.

For LICA Wear, being welcomed into such a respected boutique is an honor. It confirms that our mission—to offer comfortable, invisible, and elegant underwear—resonates with a discerning and refined clientele.

Why this collaboration is so special to us

1. Strong local roots
   LICA Wear was born in Quebec, conceived and designed in Montreal. Having our very first point of sale in this city is highly symbolic.

2. Increased visibility
   Thanks to Maison LPRN, new customers will be able to experience the LICA difference in person: the softness of our fabrics, the impeccable fit and the invisible comfort.

3. A human and sensory shopping experience
   Shopping online is convenient, but trying our designs on in-store means experiencing the “second skin” feel we're known for.

Models available at Maison LPRN

The LICA Wear thong

A modern classic, designed to fit all body shapes. Invisible under clothing, it offers the perfect balance between comfort and sensuality.

Noble Black Seamless Thong

Brazilian LICA Wear

More coverage than the thong but still elegant and discreet. Its cut enhances the silhouette while remaining invisible under your leggings, dresses, or fitted pants.

Our two permanent colors

• Noble Black : a chic and timeless essential.

Seamless Brazilian Noble Black

• SecondSkin beige : the skin color that literally disappears under light clothing.

SecondSkin Seamless Tanga Beige

LICA Wear: a vision, a commitment

At LICA, every decision is guided by a simple mission: to offer women underwear that combines comfort, elegance and freedom of mind.

Our panties are:

• Seamless for invisible comfort.

• Made with premium nylon and spandex, with a 100% pre-shrunk cotton gusset.

• Designed in Montreal with attention to detail and perfect fit.

This partnership with Maison LPRN reflects our desire to get closer to our customers while supporting the local economy.

Why choose LICA Wear at Maison LPRN?

• Proximity : try on and adopt your favorite models directly in store.

• Personalized service : the Maison LPRN team will be able to advise you.

• Style and quality : two values ​​shared by LICA Wear and LPRN.

A huge pride

We are extremely proud of this collaboration. Maison LPRN is more than a point of sale: it's a symbol. For us, seeing our designs alongside other carefully selected brands in such an iconic Montreal boutique is a real accolade.

Conclusion: an invitation to our Montreal clients

If you live in or near Montreal, we invite you to visit Maison LPRN to experience LICA Wear in person. Try on our styles, feel the difference, and leave with invisible comfort every day.

Visit the LPRN House

Key points to remember

• LICA Wear is making its debut in Montreal with its first official point of sale.

• Our thong and Brazilian models in Noble Black and SecondSkin beige are available at Maison LPRN.

• Maison LPRN is an iconic boutique renowned for its style and expertise.

• This partnership embodies our commitment to delivering quality, comfort and elegance.

• Our customers can now try LICA in person in Montreal.