When it comes to underwear, especially seamless panties, choosing the right size can be a challenge for many consumers. LICA Wear, aware of this issue, recently adjusted its size chart to better meet the needs of its customers. In this article, we explain why it's essential to choose your panty size correctly, how our chart was refined, and why our stretch fabric makes all the difference.

Why size choice is crucial

Size and Comfort: A Matter of Trust

Choosing the right size isn't just a matter of numbers. It's a crucial decision to ensure comfort and confidence all day long. Choosing the wrong size can lead to inconveniences like panties that slip, roll, or don't stay in place. With seamless products, choosing the right size is even more important, as even the slightest discrepancy can impact comfort.

The impact on the shopping experience

Choosing the right size in an online store becomes even more difficult for a customer who is new to the brand. That's why we strive to provide all the necessary tools to help our customers make the best choice from their first visit.

The evolution of our size chart

Why did we adjust our size chart?

We initially implemented a smart size recommendation tool based on customers' height, weight, and age. However, we found that this tool tended to recommend sizes larger than necessary. This led to a complete overhaul of our approach.

So we've chosen to stick to a simple and precise size chart, tailored specifically for our products. That's not all! Since our fabric is super stretchy, there's never a need to size up. We therefore recommend that our customers go with their usual size.

The importance of our customers' opinions: survey and adjustment of the size chart

A survey conducted to refine our size chart

At LICA Wear, we understand that our customers' comfort and satisfaction are essential. That's why we decided to interact directly with you, our valued community, to better understand your sizing needs. We conducted a customer survey to gather detailed information about their experience and perceptions of our product sizing.

Valuable feedback for precise adjustments

In this survey, our customers generously shared crucial data, such as their height, weight, measurements, and usual pant size. With this information, we were able to adjust our sizing chart to be even more representative of our customers' diverse body shapes. This process allowed us to ensure our sizing better met your expectations and market standards, while also providing a perfect fit thanks to the flexibility of our stretch fabric.

Our customers' commitment

We would like to extend our sincere thanks to everyone who participated in this survey. Your involvement allows us to offer you products that fit you even better. This process of adjusting the size chart is the result of a close collaboration with you, and it's what makes LICA Wear so strong: a brand that listens and evolves thanks to its customers.

How to choose the ideal size?

At LICA Wear, our seamless panties are often considered "true to size," meaning they fit within the standard sizes found in other underwear brands. However, some people may find them a little larger than those of some other companies. That's why we've carefully adjusted our size chart based on this feedback to ensure a perfect fit.

We recommend using our size guide, and if you have any doubts, we have highlighted photos detailing the exact method for taking your measurements . This will help you make the best choice for your comfort and style.

Elastic fabric: an essential asset

Why is our fabric different from others?

One of the key features of our briefs is their super-stretchy fabric. This fabric is designed to fit all body shapes, providing unparalleled freedom of movement and comfort. Unlike other brands that sometimes recommend choosing a larger size, our fabric ensures you'll never need to size up for the best fit.

Indeed, a size that's too big can cause panties to slip, while a size that's too small can cause them to roll down. It's a balance to be found, and our size chart has been specially designed to minimize these risks. So you can rest assured that our seamless panties will fit your figure perfectly.

The advantages of elastic fabric for seamless panties

Seamless panties offer a smooth, discreet finish under clothing, and their stretchy fabric makes them particularly comfortable. This type of fabric conforms to the body's contours, preventing visible marks. It also provides a precise fit without the constricting effect of traditional elastic.

Our tools to help you choose the right size

The visual size guide

We've created a detailed visual guide on our website to help you take your measurements accurately. This guide clearly shows how to measure your hip and waist size to find the perfect match according to our size chart. With this information, you can easily determine which size to choose, even without trying on the products.

Customer service at your disposal

If you have any questions or concerns about your size, our customer service team is here to help. You can contact us via our online chat or by email at catherine@licawear.ca, and we will be happy to advise you.

Offering tape measures: an idea in progress

To further our commitment to making the shopping experience even simpler and more enjoyable, we're considering offering tape measures directly through our online store. This would allow our customers to easily and accurately measure their measurements at home.

Why a tape measure?

A tape measure is a simple and effective tool for obtaining accurate measurements. This accessory could be an excellent way for our customers to ensure their size choice is perfectly suited to their body shape. This is an ongoing project, and we remain attentive to your needs and suggestions to continually improve our services.

Conclusion: Finding the perfect size with LICA Wear

At LICA Wear, we're committed to providing you with a seamless and enjoyable online shopping experience. Choosing the right size is essential for optimal comfort, and we're committed to helping you make the best choice. With our fitted size chart, stretch fabric, and helpful tools, you're sure to find the perfect pair of panties from the very first purchase.

We hope this article has helped you better understand our adjustments and choose the perfect size for you. If you have any questions, please feel free to check out our size guide or contact our dedicated team. You deserve the best in comfort and quality.

March 19, 2025

LICA WEAR

A line of seamless underwear that makes you feel like you're wearing nothing.